A man and a woman smiling, with the woman sitting on an armchair with her legs extended onto the floor, against a green background.
A man standing and a woman sitting on a stool in a white room, looking at each other and smiling.
Minimalist white line art of abstract calligraphic initials 'S' and 'G' on a black background.

We are Sinai Creative.

We’re here to elevate hospitality brands online through creativity, craftsmanship, and excellence.

From brand identity to photography and social media, our mission is to help restaurants and hotels create lasting emotional connections with their guests and stand out in a crowded market.

A man and woman sitting on a sofa, smiling and laughing, with the woman holding the man's leg. The image is in black and white.

Our craft is showcasing yours.
And we believe excellence is in the details.

A man and a woman taking a selfie in a bright studio with white walls and a potted plant.

Who We Are

We’re Madison and Robert, the husband-and-wife team behind Sinai Creative. What started as a shared love for food, travel, and local restaurants has grown into a business where we get to do what we love every day.

  • Madison brings her background in photography and design, capturing the little details that make a brand memorable.

  • Robert brings strategy, big-picture thinking, and drone operation that give our clients a fresh perspective.

Working together, we balance creativity and strategy, detail and vision. No matter the project size, our clients always get a personal experience—you’ll know who’s behind the camera, who’s shaping your content, and who’s cheering your brand on.

Our Story

We first dipped our toes into content creation with a local travel and food blog called Rose and a Compass. What started as a fun way to share hidden gems around our community quickly grew to over 3,500 followers in just two years after we published our date night book, “52 Dates in Greater Peoria, IL”.

Instagram profile page for roseandcompass, a travel blog by Rob and Madison, featuring their profile picture, follower stats, travel interests, and recent posts with photos of travel destinations and couple activities.

Along the way, we began creating social content for local restaurants—work that proved not only effective in reaching new audiences but also engaging enough to keep people coming back. That experience showed us the power of pairing strong visuals with smart strategy, and it planted the seed for what eventually became Sinai Creative.

Our Values

Craftsmanship

Just like a chef perfects every ingredient on the plate, we approach our work with the same dedication to craft. From designing a logo to capturing the atmosphere of a dining room, we put care, skill, and attention to detail into every step—because it’s the details that matter.

Excellence

Hospitality brands are built on excellence—the kind that shows up in service, presentation, and guest experience. We mirror that same standard in our work, holding ourselves accountable to deliver visuals and strategies that not only look great but drive real impact for your business.

Authenticity

Every restaurant, bar, and hotel has its own story. Our goal is to bring that essence forward in a way that feels natural and true. No gimmicks, no shortcuts—just authentic content that resonates with your guests and makes them want to experience it for themselves.

The warmth and detail you pour into your guests deserves to shine online.